What is Instagram? – Definition from WhatIs.com – TechTarget

Instagram is a unfastened, on line image-sharing software and social community platform that turned into obtained with the aid of using Facebook in 2012. Instagram lets in customers to edit and add pix and brief motion pictures thru a cellular app. Users can upload a caption to every in their posts and use hashtags and location-primarily based totally geotags to index those posts and cause them to searchable with the aid of using different customers in the app. Each submit with the aid of using a consumer seems on their fans‘ Instagram feeds and also can be considered with the aid of using the general public while tagged the use of hashtags or geotags. Users additionally have the choice of creating their profile non-public in order that best their fans can view their posts. As with different social networking platforms, Instagram customers can like, touch upon and bookmark others’ posts, in addition to ship non-public messages to their pals thru the Instagram Direct feature. Photos may be shared on one or numerous different social media sites — together with Twitter, Facebook and Tumblr — with a unmarried click. Instagram isn’t best a device for individuals,


however additionally for businesses. The image-sharing app gives agencies the possibility to begin a unfastened enterprise account to sell their emblem and merchandise. Companies with enterprise money owed have get entry to to unfastened engagement and impact metrics. According to Instagram’s website, greater than 1 million advertisers global use Instagram to proportion their tales and force enterprise results. Additionally, 60% of humans say they find out new merchandise thru the app. History of Instagram Instagram turned into began out in San Francisco with the aid of using Kevin Systrom and Mike Krieger, who first of all attempted developing a platform much like Foursquare however then became their interest solely to


image sharing. The phrase Instagram is an amalgam of “on the spotaneous camera” and “telegram.” The iOS app turned into launched thru the iTunes App Store on Oct. 6, 2010, and the Android app turned into launched on April 3, 2012. The platform’s recognition skyrocketed, with the business enterprise reporting greater than forty million energetic customers simply years after launch. This stuck the eye of Facebook, which formally bought Instagram for $1 billion withinside the summer time season of 2012.

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